FAKRO at the European Forum for New ideas 2024

The European Forum for New Ideas (EFNI) is one of the largest conferences in this part of Europe, dedicated to global trends, new ideas and the future of the continent. Each year, it brings together more than a thousand participants, including leaders in business, politics, science and culture, to discuss the most important challenges facing the modern world and business. FAKRO was represented by Paweł Dziekoński, Vice President of the Management Board.

In the panel organised by Dziennik Gazeta Prawna daily (Legal Newspaper) entitled “Promoting the brand of the Polish economy and the SME sector as an element supporting the inflow of investments to Poland”, Paweł Dziekoński emphasised the importance of promoting Polish brands on the international arena. He pointed out how important it is to support Polish small and medium-sized enterprises in attracting foreign investments and building the competitiveness of the Polish economy.

Another debate, entitled “Business goes to court: needs, alternatives, opportunities”, dealt with instruments for resolving business disputes. Paweł Dziekoński shared FAKRO’s experience of operating in Ukraine, highlighting cooperation with the Ukrainian justice system in difficult war conditions and the effectiveness of dispute resolution through negotiation. The panellists also discussed delays in judicial reforms in Poland and their impact on access to funds from the National Recovery and Resilience Plan.

During the event, FAKRO’s Vice President was interviewed in the studio of the Warsaw School of Economics and the Dziennik Gazeta Prawna. He also gave interviews to such media as Wprost, Forbes and Iberion Group. 

During this year’s edition of the European Forum for New Ideas, Paweł Dziekoński received the Prof. Philip Kotler International Award in the Impact Brand category. This award is a prestigious accolade for companies that excel in the area of marketing and global brand building. “The Prof. Philip Kotler award in the Impact Brand category is not only an acknowledgement of the effectiveness of our marketing activities, but also proof that the values we are building on the basis of innovation, social responsibility and global cooperation are appreciated internationally”, commented by Paweł Dziekoński.

The European Forum for New Ideas took place in Sopot from 16 to 18 October.